I CAME 3RD IN the tesco art COMPETITION IN 1987 and I’VE BEEN CHASING THAT same delicious HIT EVER SINCE.

 

ABOUT ME


Hey, I’m Group Creative Director at Droga5 Dublin, with over 25 years’ experience creating standout campaigns for global brands including The LEGO Group, The Times, Samaritans, McDonald’s, Jameson and Heineken. I’m driven by creating ambitious work that will people genuinely give a shit about and building a culture to allow that to happen.

My work has been recognised at the industry’s most prestigious awards, including Cannes Lions, D&AD, The One Show, Clios, LIAs and Eurobest. Among my career highlights are a Cannes Lions Data Grand Prix for JFK Unsilenced with The Times, and a D&AD Yellow Pencil for Sleeping Flags, created in support of homeless veterans in Ireland.

In 2025, I spoke at the Cannes Lions Academy and joined the board of IAPI, Ireland’s marketing representative body. In 2026, I was invited to judge at Eurobest, Effie Awards Europe, the LIAs and Hong Kong’s HK4A Awards.

Samaritans 26th Minutes:

Cannes Lion Silver & Bronze

JFK Unsilenced: 

Cannes Grand Prix Data, 1 Gold, 3 Silver, 2 Bronze.

Eurobest Grand Prix x 3, 2 Gold, 3 Silver.

Grand Cio, 4 Gold Clio, 2 Silver Clio, 

D&AD Graphite & Wood Pencil.

Sleeping Flags:

3 Silver Cannes Lions, 1 Bronze.

2 Gold Clios, 2 Silver Clios.

D&AD Yellow, 2 Wood and Impact Pencil.

One Show Bronze

Shred of Decency:

1 Bronze Cannes Lion.

Hope Couture

D&AD Wood Pencil